Games Theory | Media Art and Design Research Blog

Dialogic Imaginations: Goran Stefanovski

Goran Stefanovski from the School of Media Art and Design is delivering the third event in the Dialogic Imaginations series, curated by Bryan Hawkins for the Centre for Practice Based Research in the Arts.

Goran Stefanovski
Hamlet: Live, Die Repeat!
Tuesday 23rd May 2017
5.15-6.45PM.
Room Pf06

Goran Stefanovski will be talking about his radical dramaturgical approach to Hamlet for the highly successful and critically acclaimed production by the Yugoslav Drama Theatre in Belgrade. Directed by Aleksandar Popovski, it opened in September 2016 and is currently on tour in major European cities.

In the production the action of Hamlet is treated as a case of Nietzchean “eternal recurrence” and it is directed as an “emergent narrative”.

Emergent gameplay is a recent game design term that refers to mechanics that change according to the player’s actions. Emergent gameplay includes a number of relatively simple decisions that a player must make, the sum of which lead to more complex outcomes.

Ethnography & User Experience Design

Project by: Dr Alan Meades

Developing a ‘Rapid-Ethnography-Toolkit’ in collaboration with Europe’s largest User-Experience-Design company, Foolproof, to support the use of qualitative research methods in product and technology development.

This is a collaborative research project with Foolproof (Europe’s largest User Experience Design company), which applies the approaches developed during Dr. Meades’ PhD research to new technologies, including mobile phone NFC (Near-Field Communication), and the ‘eighth generation’ of videogame consoles being released in November 2013.

This project supports Foolproof in adopting an ethnographic approach to human behaviour research, which is rarely used within product development. These techniques include the use of participant observation methods. Through conducting human-behaviours research upon these technological practices and platforms, combined with time spent working on UXD (User Experience Design) projects from Foolproof’s offices, the intention is to develop a toolkit for rapid ethnography that in turn can be utilised on future commercial UXD projects.

This toolkit will build upon Dr. Meades’ existing research experience and methods, but tailored to the language, expectations and procedures of UXD. The toolkit was tested in the field in South Korea exploring the ‘genesis story’ for NFC adoption, leading to fine-tuning of the toolkit and observations to guide technology firms as to how best to support adoption in the UK and Europe. The toolkit will be tailored towards conducting human-behaviours analysis within haptic and interactive entertainment technologies (e.g. gestural interfaces for videogames and smartphones and videogame consoles), and is sensitive to the many differences of research fields e.g. how cultural difference impacts upon adoption (e.g. the differences between NFC and haptic interface use in South Korea and Singapore compared with Europe).

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